Dubai‑based AI execution for UAE & GCCAnti‑hype AI consulting — strategy, delivery, and measurable outcomes
We turn AI into working systems: clear use cases, fast pilots, and production delivery with governance.
Serving Dubai, UAE and the wider GCC/MENA. Senior leadership, enterprise‑ready delivery, security‑first.
Jacek Trefon
AI Transformation Specialist, Technology Leader, Strategic Advisor
Case Studies
Real results for real challenges
Launching a Prominent Digital Bank in the UAE
Led the transformation of a UAE-based digital bank owned by a prominent consortium. Oversaw key departments including current accounts, savings accounts, lending, and treasury. Successfully transitioned the project from an external provider to in-house teams, enhancing operational efficiency and control. Under this leadership, the in-house teams obtained the necessary regulatory licenses, culminating in the official launch of the bank. The institution has since become a widely recognized name in the region's fintech sector, marking a significant achievement in digital banking.
Launching a Regulated Crypto Exchange
Addressed technical oversight issues hindering regulatory compliance for a crypto exchange. Completed system integrations and resolved obstacles, leading to the acquisition of necessary regulatory licenses and successful commencement of trading within the same year.
Implementing an Advanced Predictive Analytics System Using LSTM
Developed a predictive analytics system for a Dubai-based startup, utilizing Long Short-Term Memory (LSTM) neural networks to analyze unpredictable data and forecast future values. The solution delivers high-accuracy predictions in environments where traditional models fall short. Designed to be adaptable across various industries that require precise forecasting amidst unpredictability, this innovative service empowers businesses to make informed decisions and optimize their strategies.
Developing a High-Performance Blockchain for Loyalty Programs
Developed a custom blockchain from the ground up, designed to be fast and cost-effective for issuing, collecting, and redeeming crypto tokens in loyalty and rewards programs. The fully functional, secure, and high-performing technology provided an efficient platform for managing digital assets. Rather than advancing the business side of the loyalty application, the technology was successfully sold to a New York City-based e-gaming company. This allowed them to enhance in-game purchases, offering a seamless and efficient transaction experience for users.
Optimizing Logistics for the US Navy
Led the creation of an advanced analytics dashboard analyzing traffic patterns, congestion, and expenditures for the US Navy. The solution improved last-mile delivery through base locker systems, significantly enhancing logistics efficiency and reducing costs across naval operations.
Developing a Blockchain-Integrated E-Sports Tournament Platform
Served as fractional CTO for a New York City-based e-sports company developing a mobile application that facilitated e-sports tournaments. The platform uniquely blended blockchain technology and NFTs to offer collectibles and trophies, enhancing user engagement and creating new revenue streams. Provided strategic technical leadership and oversaw the development process, ensuring seamless integration of blockchain features. The innovative app significantly boosted user participation, positioning the company at the forefront of the e-sports and blockchain convergence.
Building a SaaS Success Story in Sweden
Initiated and developed a minimum viable product (MVP) for a SaaS-based solution in the inbound shipping sector. Built and led an engineering team that continued the product's development. The company's performance improved markedly, leading to growth and expansion in a competitive market.
Reviving a Major Project for a Global Streaming Company
Led efforts to rebuild a deteriorating client relationship with one of the world's largest video streaming companies. Successfully steered the project back on track, resulting in it contributing to 80% of the company's overall revenue. Demonstrated the importance of effective project leadership and client management.
Streamlining European Operations
Established a centralized service center in Europe, consolidating operations across EU branches. This strategic move enhanced efficiency, improved expertise sharing, and significantly lowered costs and delivery times for client solutions.
Enhancing Efficiency for a Dubai Real Estate Agency
Developed a bespoke CRM system tailored to the specific needs of real estate agents. The solution enhanced data transparency, streamlined follow-ups, and provided insightful reports and statistics. This led to reduced client dropouts and directly contributed to significant revenue growth.
Senior AI Execution Partner
With 25+ years in technology leadership, I help organizations move from “AI ideas” to shipped systems. That means clear problem framing, delivery discipline, security and governance, and accountable execution—from audit to pilot to production.
Anti-hype AI execution with an uncompromising focus on business results
Elevate Your Business with AI-Powered Solutions
Choose your preferred consultation format:
In-Person AI Strategy Session
Explore how AI can transform your operations with a face-to-face consultation. We'll analyze your specific business challenges and identify high-impact AI implementation opportunities.
Location: Dubai Media City
Virtual AI Assessment
Connect from anywhere for a comprehensive evaluation of your AI readiness and automation potential. I'll help you identify quick wins and develop a strategic roadmap for AI integration.
Platform: WhatsApp
Prefer a different approach? Fill out our contact form and we'll get back to you promptly.
AI execution that delivers measurable outcomes, not demos.
I’ve helped teams reduce operational costs through delivery-first AI implementation. My approach is hands-on and practical: validate feasibility, ship a pilot fast, and harden it into a secure production system your team can run.
Insights
Practical guidance for shipping AI safely and successfully
How to Measure ROI on Digital Transformation: Beyond the Usual KPIs
Explore how to measure the ROI of digital transformation beyond traditional KPIs like revenue and cost savings. Learn about metrics that capture agility, innovation, customer experience, sustainability, scalability, and employee engagement to understand the full impact of digital transformation on your business.
Jacek Trefon
Consultant, Author, and Doctoral Researcher
Frequently asked questions
I provide personalized consulting services specializing in digital transformation, technology strategy, and leadership development. With over 25 years of experience across all facets of technology and leadership, I offer tailored solutions to help your business innovate, grow, and thrive in the digital landscape.
As a boutique consultancy, I offer a highly personalized and bespoke service. You'll work directly with me, ensuring undivided attention and customized strategies that address your unique challenges and goals. This approach allows for greater flexibility, responsiveness, and a deeper understanding of your business needs.
My experience spans various industries, including real estate, government, logistics, professional services, cryptocurrency, and media & entertainment. I've successfully delivered projects across these sectors, leveraging my versatile expertise to address specific industry challenges.
I begin by thoroughly understanding your vision, goals, and challenges through an in-depth consultation. Together, we'll develop a customized strategy aligned with your objectives. My approach is collaborative and transparent, ensuring you're involved and informed at every stage of the process.
Yes, I have full-stack development experience across most mainstream languages and frameworks. This extensive technical expertise enables me to handle challenges across various technology stacks, ensuring that solutions are not limited by platform constraints.
I offer both short-term and long-term consulting services, depending on your needs. Whether you're seeking guidance on a specific project or looking for ongoing strategic support, I can tailor an engagement that suits your timeline and objectives.
The initial consultation is an opportunity for us to discuss your business, challenges, and goals. I'll provide insights into how my personalized consulting services can empower you to achieve your objectives. This session is designed to be informative and value-driven, giving you a clear understanding of the potential benefits of working together.
I prioritize understanding your unique needs and objectives. By working closely with you, I ensure that all strategies and solutions are customized to align with your vision and deliver tangible results that support your business growth.
With over 15 years of leadership experience, I've built and led multiple teams, founded and co-founded startups, and managed projects from inception to success. My expertise includes guiding teams through complex challenges, fostering innovation, and delivering results that exceed expectations.
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How It Works:
- Submit context: goal, constraints, and desired outcomes
- I'll reply within 24 hours to confirm fit and next step
- We'll scope a feasibility-first plan with success metrics
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